In the future, CVB members will be given access to the MBACVB Business Intelligence Dashboard where you'll be able to see the latest business indicators and marketing results for the Grand Strand tourism and hospitality industry. Stay tuned for more information. In the meantime, you'll find the latest business intelligence news below. You'll also find results from the previous years here. Email requests or questions regarding any of the research below to email@example.com.
It was pointed out by researchers on this page last year, though it now seems like an understatement to say, that fall can be a tricky season for lodging businesses along the Grand Strand. During years 2013 and 2014 no named stormed passed near the Carolinas, but during 2015, 2016, 2017 and 2018, the area experienced major disruptions stemming from Hurricanes Joaquin, Matthew, Irma, and Florence respectively. Read more about this latest impact to the Myrtle Beach area.
In this Myrtle Beach Area Tourism Economic Indicators Report, we round up some of the latest data helping us forecast Myrtle Beach area tourism for 2019, including consumer confidence and demand, air travel, employment, group travel, international travel and more.
Despite the slowdown in September with Hurricane Florence, passenger volumes at MYR are trending well-above last year’s record setting pace. For the first nine months of 2018 MYR has welcomed more arriving passengers than ever before, 1.03 million people.
Prior to Hurricane Florence, 2018 seemed to be turning out to be a normal year for tourism along the Grand Strand. The researchers in the Clay Brittain Jr. Center for Resort Tourism and the Grant Center for Real Estate and Economic Development estimate the year-to-date lodging business performance as of Sept. 8, 2018, along with the most recent five years.
Along the Grand Strand, the peak of the tourist season occurs each year between the last two weeks of July and the first two weeks of August. The Center tracks lodging demand in two different ways. The business performance of the nightly rented hotels, condo-hotels and campsites (HC-HCs) is estimated with the assistance of lodging properties that voluntarily provide their daily performance records to the Center. The business performance of the weekly rented vacation rental properties (VRPs) is estimated by observing the booking status and advertised rental prices on the reservation websites of a scientifically random sample of rental properties. The table below reflects lodging demand during this period across the most recent six years.
Check out the latest update trends in Grand Strand area lodging performance from CCU.
During June 2018, a total of 308,809 passengers passed through the Myrtle Beach International Airport (MYR), an increase of 12.8-percent over June 2017.
In this issue of the Grand Strander, we will look at lodging industry performance results for the Grand Strand during the first half of 2018. Transient lodging occupancy and price for the first 24 weeks of 2018 compared with the equivalent dates of 2014-2018 are recapped.
Along the Grand Strand, tourism forecasters often look to the relative strength of lodging industry performance during the spring season as a potential leading indicator of the relative strength of the summer tourism season.
Did you ever wonder how our tourism tax dollars are spent? The Myrtle Beach area is one of the nation’s busiest tourist destinations with over 18 million visitors coming to the Grand Strand in 2016. Those tourists stay in our hotels and beach houses, eat at our restaurants, shop in our stores, and spend money at golf courses, attractions and more. Every purchase our tourists make are taxed. In fact, in 2016, tourists paid almost $323 million in taxes. Did you ever wonder how those taxes are spent? Watch the video to learn more.