Myrtle Beach is welcoming summer 2025 with a full calendar of events and the laid-back coastal charm that keeps people coming back year after year. This season’s lineup includes live music, cultural festivals and family-friendly celebrations stretching across 60 miles of shoreline. Whether you’ve been visiting for years or are just discovering The Beach for the first time, it’s the place where summer memories are made.

Visit Myrtle Beach is proud to announce that its original docuseries “Traveling the Spectrum” and culinary competition show “Chef Swap at the Beach,” both created in partnership with The WorkShop Content Studios, have received national recognition in the 46th Annual Telly Awards.

National media coverage in April showcased Myrtle Beach as one of the best beach towns in South Carolina; a destination that is both family-friendly and budget-friendly; a destination that is inclusive, with a number of sensory-friendly experiences and efforts; as well as one with sought-after entertainment, music, and outdoor experiences like golf and camping. These coverage themes were showcased by prominent consumer and trade publications such as Travel + Leisure, the TODAY Show/TODAY.com, Reader's Digest, Islands, Esquire, AFAR, Pure Wow, Golf.com, Convention South, Leisure Travel Group, The Group Travel Leader, and more.

2024 marked a year of resilience, creativity and meaningful progress as the Myrtle Beach area welcomed millions and reinforced that The Beach is for everyBODY.

From record-breaking economic impact to national recognition for accessibility, the Myrtle Beach area continued to build positive momentum in 2024 as a thriving and welcoming place to live, work and play.

The second annual ONEflight Myrtle Beach Classic concluded on Mother’s Day, marking another milestone in Myrtle Beach’s reputation as a premier destination for world-class golf and entertainment. The PGA TOUR event sponsored by Visit Myrtle Beach and ONEflight International delivered an unforgettable week of competition, celebrity appearances and community engagement, that once again placed the “Golf Capital of the World” in the national spotlight.

MYRTLE BEACH, S.C.—From PGA pros and celebrities to TV gameshow giveaways and a 61-foot rubber duck, Myrtle Beach is rolling out the red carpet for National Travel and Tourism Week (NTTW). The celebration runs through May 10, 2025, and highlights the vital role tourism plays in strengthening the quality of life for our local residents.

Myrtle Beach, SC (May 5, 2025) – Nathan Franks, a senior on the South Carolina men’s golf team, captured the final spot in the 2025 ONEflight Myrtle Beach Classic with his one-shot victory in The Q at Myrtle Beach, an innovative competition featuring eight aspiring professional golfers and eight influential golf content creators. The Q, which was presented by Play Golf Myrtle Beach and PGA TOUR Studios, was played on March 3, 2025, at TPC Myrtle Beach and can be seen on YouTube.

MYRTLE BEACH, S.C. (May 05, 2025)—The world’s most iconic and whimsical advocate for water safety — the six-story-tall World’s Largest Rubber Duck — will be floating into Myrtle Beach May 8–11, 2025, as part of National Water Safety Month.  

Myrtle Beach, S.C. (May 5, 2025) – The 2025 ONEflight Myrtle Beach Classic is the first PGA TOUR event to be conducted in Myrtle Beach. However, the Dunes Golf and Beach Club has hosted six season-ending championships on the PGA TOUR Champions from 1994-1999. And 21 years earlier, the Dunes Club was the site of the PGA TOUR Qualifying School Finals (1973), with Ben Crenshaw taking medalist honors.

The Myrtle Beach Area Chamber of Commerce and Convention and Visitors Bureau is excited to announce that a national spotlight will shine on the Grand Strand on the beloved gameshow “Wheel of Fortune.” Through a partnership with Visit Myrtle Beach, The Beach Week will air May 5-9, highlighting all that the area has to offer.