In 2025, the Grand Strand experienced mixed tourism performance during the Independence Day holiday, influenced by Tropical Storm Chantal, a shorter holiday window and continued economic pressures affecting travel patterns, according to weekly lodging metrics provided by Smith Travel Research (STR).
Myrtle Beach Gears Up for a Star-Spangled Fourth of July Weekend
Summer 2025 Tourism Outlook: Staying Strong Amid Changing Traveler Habits
Building Momentum at The Beach: The 2024 Recap
2024 marked a year of resilience, creativity and meaningful progress as the Myrtle Beach area welcomed millions and reinforced that The Beach is for everyBODY.
From record-breaking economic impact to national recognition for accessibility, the Myrtle Beach area continued to build positive momentum in 2024 as a thriving and welcoming place to live, work and play.
Experience the Magic of Halloween All Month Long in Myrtle Beach
Celebrate a spook-tacular October with thrilling activities and fun for all ages
In October, South Carolina’s Grand Strand becomes especially enchanting as it transforms into a Halloween haven where frightfully fun celebrations abound. From family-friendly trick-or-treating to spine-chilling haunted adventures, the Myrtle Beach area offers a cauldron of festive activities and events throughout the month, ensuring there’s something for everyone to enjoy.
Visit Myrtle Beach Wins Brand USA Outstanding Video Storytelling Award for a City Destination
Visit Myrtle Beach Summer 2024 Marketing Campaign
The Myrtle Beach Area Chamber and Convention & Visitors Bureau’s Summer campaign highlights Myrtle Beach as a premier destination. From our sun-soaked beaches to our captivating attractions
Our Marketing initiatives this year emphasize our core message: you belong at the beach. We aim to capture the essence of this beloved destination, showcasing its diverse attractions, family-friendly activities, and unique events
Myrtle Beach Area Chamber Welcomes Four Summer Interns
Mitarry Best: A Dive into AI-Generated Absurdity and its Impact on Myrtle Beach Tourism
Myrtle Beach Area CVB 2023 Annual Report
Sojern Introduces New Members to Destinations Advisory Board in New York City
Calling All Myrtle Beach Area Residents! We want your thoughts about the Myrtle Beach area!
Chef Swap At The Beach Season Two to Premier on March 2
Visit Myrtle Beach, in partnership with The WorkShop Content Studios, is excited to announce that Chef Swap at The Beach is back for a second season this spring. Further highlighting the culinary talent throughout the Grand Strand, the new season of Chef Swap at The Beach will premiere Saturday, March 2 at 7 p.m. EST on The Cooking Channel. Season Two will showcase an all-new cast of 14 skilled and innovative chefs from the Grand Strand across seven episodes airing weekly until the finale on April 13.