The Myrtle Beach Area Chamber and Convention & Visitors Bureau’s Winter and Holiday campaign positions Myrtle Beach as the ideal year-round destination with engaging experiences outside of the beach, including during the holiday season.
The Myrtle Beach Area Chamber and Convention & Visitors Bureau’s Fall campaign captures the essence of showcasing the best The Beach has to offer. A niche focus of the campaign will be on culinary experiences and live music.
After a highly successful summer and fall tourism season in Myrtle Beach that placed the South Carolina destination among the ranks of Orlando, Las Vegas and New York City in terms of visitor demand – as noted by TripAdvisor, Expedia and others – the coastal hot spot is now preparing for a holiday season like no other.
The Myrtle Beach Area Convention and Visitors Bureau extends its heartfelt congratulations to the students at Coastal Carolina University's Hospitality, Resort, and Tourism Management (HRTM) Program for successfully completing their Certification in Hospitality Industry Analytics (CHIA) from the American Hotel & Lodging Association (AHLA).
July coverage included a variety of stories from accolades around coastal lodging and activities; dog-friendly destinations; top hotels; family-friendly activities; fishing and more. Numerous stories around the lost – and then found! – engagement ring drove news stories from regional TV to The TODAY Show and Good Morning America throughout the month. Top stories also appeared in Upworthy, Southern Living, Real Simple, People, FOX News and AFAR.
June media coverage featured a continuation of stories with summer and family travel themes. Several outlets included stories around accessibility and sensory-friendly/autism offerings; airline routes; and numerous rankings and accolades for beaches, family destinations, hidden gems and relaxation. Visit Myrtle Beach was highlighted in stories featuring Carolina County Music Festival, culinary offerings, and road trip travel. Top stories appeared in Travel + Leisure, Under The Radar, The Travel, The Points Guy and a range of other top outlets.
May media coverage included numerous stories with summer and family travel themes. Visit Myrtle Beach was highlighted around Memorial Day travel, summer travel inspiration, accolades for best beaches, and news around the PGA 2024 Tour announcement. Additional coverage was secured for the live music scene and new beer trail. Top stories appeared in Forbes, TripAdvisor, Sports Illustrated, The Points Guy, Meetings Today (several), Today, USA Today, Daily Mom, AARP, and Travel + Leisure in addition to a wide variety of others.
A new PGA TOUR tournament, the Myrtle Beach Classic, sponsored by Visit Myrtle Beach will debut in 2024 along South Carolina’s Grand Strand. A four-year agreement establishing the event was announced today during a ceremony at The Dunes Golf and Beach Club, with South Carolina Parks, Recreation and Tourism Director Duane Parrish in attendance along with representatives from the PGA TOUR, Visit Myrtle Beach, Golf Tourism Solutions, the City of Myrtle Beach and Horry County, South Carolina.
April media coverage included Spring Break stories positioning Myrtle Beach as an affordable destination for families and travelers looking for an easy getaway. Visit Myrtle Beach was highlighted in a number of stories with themes around sensory-friendly initiatives, family travel, best beaches in South Carolina lists, most affordable beach towns in the U.S. and best beach escapes on the East Coast. Top stories appeared in The Points Guy, Thrillist, TripAdvisor (several), Skift, MSN (several), Southern Living, Travel + Leisure, World Atlas, and The Travel in addition to numerous others.
March coverage was dominated by Spring Break and affordable travel stories. Myrtle Beach was highlighted in a number of stories and listicles with themes around popular domestic destinations for spring, family travel, best food & drink, coolest small cities and best beach escapes. Top stories were in MSN (several), Yahoo! News, Comedy Central, Medium, Reader’s Digest (several), Thrillist, and The Travel in addition to numerous others.
April is World Autism Month, and Visit Myrtle Beach and the communities along the 60 miles of coastline have been committed to creating an autism- and sensory-friendly destination throughout the year since 2016. As a recognized autism-friendly destination, Myrtle Beach continues its increasing efforts to provide a safe, accessible, and welcoming destination for all, including a sensory-friendly pledge and numerous initiatives to promote and foster inclusivity throughout the region.
