Research & Statistics

Visit Myrtle Beach, S.C. Announces Latest New Developments

Visit Myrtle Beach, S.C. Announces Latest New Developments

Myrtle Beach, South Carolina continues to rank as one of the fastest-growing family and vacation destinations in the nation, attracting approximately 20 million visitors annually. Given its accessibility and variety of attractions for couples and families alike, the Myrtle Beach area received several new accolades in 2019 including being ranked number one on USA Today’s list of “50 Cities Where Everyone Wants to Live,” one of Yahoo! Finance’s “30 Most Affordable U.S. Vacations for Families,” and one of Southern Living’s “The South’s Best Beach Towns 2019.” The following is the latest information on new tourism developments in the region.

SC Tourism Hub Myrtle Beach One of US Cities that Added the Most Jobs in Last 5 Years

SC Tourism Hub Myrtle Beach One of US Cities that Added the Most Jobs in Last 5 Years

The Post and Courier reported that hospitality and tourism hires in Myrtle Beach helped make the coastal community one of the hottest U.S. job markets of the last five years.

Early Fall, The Stormy Tourist Season

Once again, the early fall tourist season along South Carolina’s Grand Strand, the coastal sections of Horry and Georgetown counties, was marred by at least one hurricane warning and evacuation. The average occupancy percentages (APO), as reported by Coastal Carolina University’s Clay Brittain Jr. Center for Resort Tourism, for hotels, condo-hotels, and campsites (HC-HCs) units rented nightly, and the estimated APO based on the percentage of units reserved for the vacation rental properties (VRPs) rented weekly, are shown in the table below.

Myrtle Beach Recognized as 9th Best Small American City

Myrtle Beach Recognized as 9th Best Small American City

The Myrtle Beach Area Chamber of Commerce and Visit Myrtle Beach are pleased to announce that Myrtle Beach was ranked 9th 'Best Small American City' by Resonance Consultancy, the leading advisors in real estate, tourism, and economic development for countries, cities, and communities. The annual America's Best Cities Report ranks the 50 Best Large American Cities, as well as the 50 Best Small American Cities.

Myrtle Beach Area Tourism Economic Indicators as of July 2019

Myrtle Beach Area Tourism Economic Indicators as of July 2019

What’s the state of the tourism industry in the U.S. and the Myrtle Beach area? In order to answer that question, we gathered some of the latest economic indicators for the U.S. economy, as well as the Myrtle Beach area in this July 2019 tourism economic indicators report.

First Half of 2019 Nets Strong Performance for Grand Strand Accommodations

First Half of 2019 Nets Strong Performance for Grand Strand Accommodations

A strong performance for the Grand Strand’s hotels, condo-hotels, and campsites during the first half of 2019. So far in 2019, average occupancy for the Center’s voluntary sample of hotel, condo-hotel and campgrounds rented nightly is up by 1.7 occupancy points, or 3.2 percent, compared with the equivalent period of 2018. During the same time, the average daily rate increased by 1.3 percent, raising revenue per available room down by 4.5 percent.